Wednesday July 9, 2025
The Quiet Shift in Corporate Crypto Treasuries
Corporate adoption of digital assets continues to evolve, but the tone is shifting. While new announcements of treasury allocations still appear, a subtle reversal is starting to take hold. Companies that recently highlighted bitcoin purchases, often just a million or two dollars, are now issuing corporate updates without referencing those holdings.
This does not mean companies are offloading their holdings. Instead, the novelty seems to be fading. Some firms likely used crypto treasury announcements to generate attention, and to be fair, it worked. I even wrote about them. Market enthusiasm is still strong, but as I have said before, treasury strategies now require more differentiation than a basic announcement. These smaller early adopters may be pulling back from emphasizing the crypto angle.
This change points to a maturing phase in how digital assets are managed within corporate treasuries. Less attention grabbing, more strategic.
◾ New Zealand is banning crypto ATMs to restrict how criminals move cash. (Govt.nz)
◾ Russia’s financial regulator says domestic companies are using crypto, gold, and trade offsets to enable cross-border payments. (Reuters)
◾ Meta $META is investing $3.5 billion for a stake of under 3% in eyewear company EssilorLuxottica $ESLOY. (Bloomberg)
Government & NGO Actions
◾ An unknown actor is using AI to impersonate Secretary of State Marco Rubio in messages sent to US and global officials. (WashingtonPost)
◾ Pakistan is establishing a Virtual Asset Regulatory Authority to independently oversee licensing and compliance for virtual asset service providers. (Dawn)
◾ The US Treasury sanctioned a North Korean and a Russian national for helping generate revenue for the DPRK. (State.gov)
◾ The US Department of Justice charged the founder and promoter of OmegaPro with running a $650 million forex and crypto fraud. (Justice.gov)
Financial Notices & Public Company Releases
◾ Hyperscale Data June operating update:
Bitcoin production: 13.7
Year-to-date mining revenue: $11.2 million
◾ BioSig Technologies $BSGM is raising $1.1 billion to create a gold-backed blockchain treasury reserve. (Businesswire)
◾ SharpLink Gaming $SBET boosted its ether reserves to 205,635 ETH ($537 million). (GlobeNewswire)
◾ BTCS $BTCS plans to raise $100 million over the next six months to purchase ether. (Btcs)
◾ Crypto treasury firm ReserveOne is going public via a SPAC merger with M3-Brigade Acquisition V Corp $MBAVU. (GlobeNewswire)
◾ French chipmaker Sequans Communications $SQNS completed a $384 million private placement to build a bitcoin treasury reserve. (Sequans)
◾ Defi Development Corp $ DFDV added 47,272 ($7 million) Solana tokens bringing its total holdings to 690,420 SOL ($102.7 million). (GlobeNewswire)
◾ Genius Group added 28 bitcoin to its treasury, increasing total holdings to 148 BTC ($15.9 million). (GlobeNewswire)
◾ Kulr Technology $KULR secured a $20 million credit line from Coinbase $COIN. (GlobeNewswire)
◾ Blue Sky Digital Assets $BTCWF closed the first C$210,000 of its C$1 million round to fund AI and online gaming initiatives. (Newsfile)
◾ Trump Media $DJT filed an S-1 to register its new diversified Crypto Blue Chip ETF. (GlobeNewswire)
◾ Glass Lewis is urging WonderFi $WONDF shareholders to vote in favor of the proposed deal with Robinhood $HOOD. (Newsfile)
Restructuring, Hacks, Losses & Legal News
◾ Epic Games settled a lawsuit with Samsung over claims it conspired with Google $GOOGL to block competition in the Google Play app store. (Reuters)
◾ Hackers are targeting a dormant Mt. Gox-linked bitcoin wallet holding over $8 billion in BTC. (Decrypt)
◾ Eigen Labs is laying off 29 employees and restructuring around its restaking protocol. (Blockworks)
AI Announcements
◾ xAI will live stream the launch of Grok 4 tonight at 11PM EST. (X)
◾ xAI’s Grok chatbot is facing criticism for generating antisemitic responses. (Reuters)
Protocols, Applications & Business News
◾ Volkswagen is teaming up with DePin protocol Hivemapper to power real-time mapping for its self-driving vehicles. (X)
◾ NFT platform OpenSea is acquiring mobile web3 wallet startup Rally. (X)
◾ Tether announced a strategic investment into blockchain analytics firm Crystal Intelligence. (CrystalIntelligence)
◾ Ant International is exploring stablecoin licensing in multiple global markets. (Reuters)
◾ Tokyo-listed energy consulting firm Remixpoint will pay its CEO entirely in bitcoin, aligning his compensation with shareholders at the bitcoin treasury holder. (CryptoNews)